Character design for Kshitij IITR.


The character was designed for Kshitij-The official literary magazine of IITR as their identity for social media promotions.


The whole concept for this character was to keep it vibrant, fresh and lively with various forms that can represent various roles in a literary magazine group.


Krishanu gets his name from the Hindi word for fire. This name is apt for this little yellow monkey which has been designed to look like fire. He represents passion and creativity. He is loved for his cheerful nature and tries to keep others around him happy. Although notorious for his mischieves, Krishnanu is well respected for his helpful nature and his mastery of the performing arts. He loves to entertain others by poetry, narrating stories and even through mimicry. Krishnanu lives his life by the motto “follow your passion and inspire others to do so”.